The lack of planning can lead to results that you were not expecting as a final video. Additionally, a lot of resources are often wasted during the project because the shots haven’t been planned properly. Video campaigns can be challenging, but storyboard artists know how much their storyboards help the team in planning.

Calculating video production costs can be complex and time-consuming unless the script that is going to be filmed has been visualized. But the script to storyboard process is becoming easier and cheaper with AI storyboard artist, many of which are available for free online.

In this article, we’re going to guide you on how to create a plan for video production, starting with storyboarding.

Why Storyboarding Is Important for Creative Agencies

Storyboarding is the visual presentation of your video. It bridges the gap between your script and the final production, ensuring everyone on the team—from directors to cinematographers—has a clear understanding of what needs to be created.

Benefits of AI-Powered Storyboarding:

• Better Planning: Helps visualize the script and share it with the client and the team.

• Cheap and Easy: No need to hire a storyboard artist or outsource.

• Team Alignment: Provides a vision, reducing confusion and miscommunication during production.

Step 1: Speak with the Client About Their Product

As a result-oriented agency, you need to speak with your client to better understand their advantages and what their business does. This conversation is the foundation for creating a targeted and impactful video.

Goals and Objectives

• What is the purpose of this video?

• What action should the audience take after watching?

• How will success be measured?

Target Audience

• Who is your target audience?

• What problems does this video address?

Message and Tone

• What key messages should the video convey?

• What is your brand’s tone and style?

• Are there examples of videos you admire?

Content and Format

• What type of video and visuals do you envision?

• What is the ideal video length?

• Do you have existing assets we should include?

Once these questions have been answered, document everything in one place. This will serve as the guideline for scriptwriting. Additionally, share the document with the client so they can review it and leave comments if needed.

Collaborative Note-Taking Tools for Creative Agencies

• Notion: Ideal for organizing meeting notes, action items, and related project materials in a structured way. It offers templates for creative agencies.

• Asana: Create a project for the campaign and use tasks to document client responses. Assign tasks based on action items from the meeting.

• Google Docs: Shareable and allows for real-time collaboration during meetings.

  
  

Step 2: Write a Script

Develop a story that represents the client’s solution and, on the other hand, highlights the problem consumers would face without it. Since you have gathered all the information from the client about what they do and why it is important, it will be easier to write a script based on their needs.

Divide Your Script into Three Key Parts:

• Introduction: Grab the audience’s attention and set the stage for the story.

• Body: Present the main content, whether it’s solving a problem, showcasing a product, or telling a story.

• Conclusion: End with a strong call to action (CTA) that drives the audience to take the desired next step.

  
  

Step 3: Create a Storyboard from the Script

Once the script is written, it’s time to share the vision with the client to get approval and start filming the video. With the help of AI-powered storyboard artist like Drawstory.ai, the process becomes faster and more efficient.

How to Create Storyboards as a Scriptwriter

Drawstory makes it simple to create storyboards without the need for artistic skills. Upload your script, and the AI-powered storyboard artist will automatically generate visual representations of each scene based on the script.

Upload Your Script

Once your script is ready, upload it directly to Drawstory.ai. The AI-powered storyboard artist will read and analyze the script, breaking it down into shot descriptions based on the narrative. It identifies key elements of the script, such as locations, actions, and characters, setting the foundation for the storyboard.

Script Visualization

Drawstory automatically begins generating visual representations of each scene. The tool translates the written descriptions into storyboard frames, which may include characters, camera angles, and essential scene details.

Use the AI Storyboard Editor

The editor allows you to make changes by adding, removing, or adjusting elements in each shot.

• Add Objects: Add new objects or characters to the frame.

• Remove Objects: Remove unnecessary objects that don’t contribute to the shot’s purpose.

• Generate Alternatives: Create alternative characters, objects, or locations.

Step 4: Share the First Demo with the Client

Share the project with the client to receive feedback. Drawstory’s collaborative features allow users to share projects, leave comments, and make adjustments directly within the storyboard.

Client Approval

• Does the storyboard reflect their vision and goals?

• Are there any elements they’d like to modify?

  
  

Step 5: Production Logistics and Management

With a finalized storyboard, it’s time to move on to the logistical aspects of production. Proper planning ensures that the video production process is smooth and efficient.

Create Shot List from Storyboard

A shot list breaks down the storyboard into actionable steps for filming. It includes:

• Scene numbers and descriptions.

• Camera angles and movements.

• Equipment requirements (e.g., lighting, props).

Schedule video production

Develop a detailed production schedule that outlines:

• Filming dates and times.

• Locations for each scene.

• Crew and cast call times.

Final Thoughts

By following these steps - from initial client consultation, scriptwriting and AI storyboard artist - you can ensure a smoother video production process. Proper planning with a storyboard not only saves time and resources but also keeps the entire creative team aligned toward a shared vision.